The Value of Good Design

With cheaper DIY-style design sites more readily available to everyone now it’s easy to drag and drop template pieces into place or change the colour of a basic logo design and have a decent result. This can be a useful option if you have a small budget and need something quickly but if you are looking for a unique product that truly embodies your essence, these options may not necessarily meet that expectation. 

Really great creative design comes from passionate people who are inspired, skilled and perpetually looking to explore new creative solutions to achieve beautiful, bespoke outcomes. These creative people put a significant time investment in to each and every project that can never truly be matched by a DIY or cheap and cheerful option.

But what kind of outcome does that investment deliver to a client? It returns completely unique and inspiring assets that truly reflect the authentic message of a brand/ product/ service and will create a platform to set them apart from all others. In a country like Australia where many people like things to be fair dinkum, having a local highly skilled and passionate creative designer who really understands the audience working on your product can mean the difference between your product flying high or fading away.   

A great example of how investing in a quality local design team can really make a difference on return is the ten minute/ one minute/ ten second drawing challenge video by artist Mo Selim that you can see below.

So when it comes time for your next animation, illustration, graphic recording or graphic design project to be completed it could be good to consider “Am I happy with the ten second version? Or do I want Spiderman?”